These 9 businesses have traditional and ethnic jewellery for all your desi needs

Traditional jewellery has an extremely long history in Pakistan. From the Mughal paintings in which women are adorned in intricately crafted mazes of metal and gemstones to the wide variety of designs and styles that are available now, there is just something magical about traditional jewellery. It is a difficult task to find unique and durable traditional jewellery in Pakistan, especially in packed Pakistani bazaars.  Check out these 9 online jewellery stores that do the best traditional designs in Pakistan. 

1. These two sisters make the perfect jewellery designing duo 

In April 2018 sisters Hania and Hana launched Iyana Jewellery Studio (@iyanajewellerystudio) in Pakistan. Their jewellery takes on a modern touch and applies it to very traditional designs. In a world that has ever evolving aesthetics, their timeless pieces are a balance between grandeur and simplicity with their locally inspired styles and their eccentric range of modern colours and gemstones. The western touch to their variety of jewels makes them easy to pair with any and all types of outfits. Besides their popular and carefully curated designs, they are also skilled in customising designs for their clients including bridal sets and stunning rings.  The founders are both gemologists by profession. Hania, an award-winning manual designer and Hana, a skilled computer aided designer, make for the perfect jewellery design duo.  They aim to keep their jewellery on the more affordable side, starting their prices at Rs. 3000 and with an average price of Rs. 6000 to Rs. 8000 for most of their designs.  Visit their instagram page here for the most beautiful designs! 

source (@iyanajewellerystudio)
source (@iyanajewellerystudio)

2. With their jewellery, they are adding a touch of grace to the elegance of Pakistani women 

Zarmin’s (@zarminsofficial) was launched by a fresh Kinnaird graduate in December 2020. They believe in forging a commitment with their customers to provide them with excellent craftsmanship and designs that embody the finest of traditional aesthetics. They take inspiration from the riches of the Southern-Punjabi culture. Their designs date back to the 20th century, taking inspiration from jewellery that was worn by the Nawabs of Bahawalpur. With an elegant twist to the highly acclaimed Meenakari and Sheesha Kundan pieces of our history, Zarmin’s brings you the best of Pakistani culture.  They also plan on launching a fusion line that will add a touch of modernity to their 20th century inspired ornaments.  Their prices vary between Rs. 1250 to Rs. 5000 and their customised designs are priced according to the intricacy and craftsmanship it takes to create them.  Check out their designs here

source (@zarminsofficial)
source (@zarminsofficial)

3. They represent femininity, luxury and timelessness 

Kyra Fine Jewels (@kyrafinejewels) was launched in 2020 by Iqra F. Chaudhry. They have a carefully curated selection of timeless pieces with a truly traditional feel to them. They love chunky statement pieces that draw attention to themselves and in turn to the stunning Pakistani features. Their pieces, especially Kundan ones, have an elegant and delicate aura but are definitely eye-catching.  They are beautiful pieces that are durable and have a huge potential to be passed on as heirlooms.  Their pieces are priced between the range of Rs. 5500 to Rs. 35000.  Place your order for their stunning designs here

source (@kyrafinejewels)
source (@kyrafinejewels)

4. She specialises in wire wrapped jewellery 

Jewels by Aisha (@jewelsbyaisha) have modern aesthetics that mesh well with their traditional, handcrafted, artisanal designs. She’d always had an affiliation with jewellery making, having started in primary school making jewellery from beads and buttons from her mother’s knitting box. All her jewellery is handmade which means she applies great attention to every single twist and turn of the design. Her pieces take inspiration from jewellery pieces she has seen be used as heirlooms on special occasions in her own family.  She mainly specialises in custom orders because her clients love the idea of a handmade wire touch to traditional jewellery. Her prices start at Rs. 500 and go above.  Check out her work here

source (@jewelsbyaisha)
source (@jewelsbyaisha)

5. This venture was launched by a dental student and is all about affordable prices 

House of Jewels (@houseofjewelss) was launched by a dental student with an aim to bring stunning jewellery to your doorstep that didn’t cost an arm and a leg. Her small startup brings creativity to local, traditional designs. Her colorful and shiny pieces make for the perfect statement pieces with elegant monochromatic clothing.  Her jewellery range consists of ethnic, chic, vintage and traditional subcontinental pieces.  Her prices start at Rs. 900 and go up to Rs. 3000.  Order her pieces here

source (@houseofjewelss)
source (@houseofjewelss)

6. From chic to contemporary, they have it all 

Arooj Shafqat founded Brown’s Fashion (@brownsfashion.pk) all by herself. Her jewellery venture is very close to her heart, and she gives credit to God for her successful business. She named her venture Brown’s Fashion because their aim is to provide Asian women with the ornaments to sparkle brighter than they already do.  They offer statement pieces, traditional ornaments that range from single pieces to full bridal sets.  Her prices are set between the range of Rs. 500 to Rs. 50000.  Check out her store here

source (@brownsfashion.pk)
source (@brownsfashion.pk)

7. They have pieces available for all kinds of events and occasions 

Jewellery City (@jewellerycity.pk) was launched in 2019. Their ornaments are meant to be eye-catching, hiding an essence of beauty and grace that is meant to be attractive to all onlookers. Their pieces are specially curated to be worn at all events, they have something special that can be paired with any style of clothing be it modern or traditional.  They mostly deal in Kundan and beautiful antique pieces which they believe are very on trend for the styles of today.  Their prices range from Rs. 499 for earring to Rs. 8500 for full bridal sets.  Click here to check out their work! 

source (@jewellerycity.pk)
source (@jewellerycity.pk)

8. All their designs are handcrafted and hand cut by their expert craftsmen 

ROHI (@rohi.jewellery) was founded by Willa Hafeez in 2018. They have traditional statement pieces with a touch of controlled modernity. Their pieces are specifically crafted for the modern women who seek for a touch of ethnic tradition in their daily lives. All their items are made to order and can thus be customised according to their client’s specific preferences. They take inspiration from the rich history of the jewellery of Southern Punjab.  Their prices are marked at an average of Rs. 2000. Visit their page here

source (@rohi.jewellery)
source (@rohi.jewellery)

9. This new business has cute, unique designs 

Tassels by Z (@tasselsbyz) have traditionally unique designs that can be paired with any outfit. Their versatile styles and variety of options makes them the go-to jewellery store for all your needs. They take inspiration from the history of Pakistani jewellery and how different it is from other traditional jewellery pieces.  They specialise in jhumkay and traditional earrings, as well as colourful bangles.  Their prices are marked starting at Rs. 500.  Check them out here

source (@tasselsbyz)
source (@tasselsbyz)

All products are selected by the editors. 

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