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5 homegrown brands offering Kurtas to keep you cool this summer

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5 homegrown brands offering Kurtas to keep you cool this summer


When the forecast predicts temperatures of 30 degrees and above, the thought of wearing anything but an easy summer kurta isn’t always the most appealing. For this reason, Lawn has become Pakistani women’s best friend. The beginning of March saw many famous brands launching their lawn/summer collections. This year we plan to go a bit traditional with our summer wardrobe.

We have curated a list of 5 eastern wear brands which are traditional yet modern. 

Hence, we have curated a list of 5 online eastern wear brands that are traditional but with a modern twist.

1. Kacha Tanka

Kacha Tanka (@kacha.tanka) exclusively deals with lawn and cotton. Kacha Tanka’s designs and patterns are very traditional but have a slightly modern twist to them. Each shirt consists of different kinds of embroideries from Kacha Tanka, Tarkashi, Maroori, Sindhi, and Shadow Work. The cost of each piece varies with the design and fabric but you can easily find pieces for Rs. 5,500 to Rs. 15,000.

Head on to their profile right now!

2. Ssquare by Sunya and Samiah

Ssquare (@sunyandsamiah) is a brand that does it all. They have a wide collection which includes couture, bridal wear and casual wear. Ssquare is gearing up to launch their 2021 lawn collection in a few days. You can also find beautifully embellished cotton and lawn pieces. Their products range between Rs.6,500 to Rs. 18,000 depending on the design.

Check out their profile here!

3. Pink Carnation 

Pink Carnation (@pinkcarnationofficial) Pink Carnation is a brand loved by many celebrities including Zainab Abbas. It is a minimum profit brand with a cause; each piece is handcrafted with love and promotes local artisans and their right to a fair wage. Pink Carnation sources its products from different rural areas of Punjab. They do hand embroidered kurtas with mirror work, Kacha Tanka, Tarkashi, Cross Stitch and Shadow Work. Most of their designs are embroidered on plain cotton and lawn fabric. 

Each product costs between Rs. 5,000 to Rs.8,000. 

Visit their profile here to buy!

4. Princess and The Cake

Mahira Khan was recently spotted wearing a Princess and The Cake’s (@princessandthecake) ‘Night Rose Kurta’ at a PSL match. Ever since then, the article has been sold out but their profile has many other beautiful kurtas that you can buy.  The fabric they use is super light, so you can easily rock these kurtas in hot summers. 

Click here to buy!

5. Rah Studio

Rah Studio (@rahstudiopk)  is a budding brand. They deal in simplistic, elegant and classic two-piece dresses, perfect for office and university wear. Their price range is very economical for ready-to-wear dresses which are delivered to your doorstep for Rs. 2,999 to Rs. 3,499.

Check out their profile here!

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